Wembley Stadium connected by EE is collaborating with the Social Enterprise Nimbus Disability to streamline the process for fans requiring accessible tickets.
The venue is set to introduce a new Access Registration Scheme: a Wembley Stadium Digital Access Pass, or DAP, built on the nationally used Access Card system via Nimbus, which will make the purchase of accessibility tickets for all its events simpler and quicker.
At present guests requiring access tickets for events at Wembley must send in documentary evidence supporting their request. This could include evidence of: PIP (Personal Independence Payment), a letter from a medical professional or carer’s allowance documentation.
Access requirements will now be verified by the team at Nimbus and, at the point of booking, a customer can simply use their DAP or existing Access Card from Nimbus Disability to convey their access requirements.
The Wembley Stadium DAP is free. Guests simply need to apply via the Wembley Stadium Access Scheme to obtain one, or to upgrade to a full Access Card which is recognised at thousands of venues and events across the UK and beyond. Once done, both an Access Card and a DAP will last for three years.
A Wembley Stadium spokesperson said: “The Wembley experience starts when fans purchase a ticket, and the new collaboration with Nimbus will make this process quicker and easier.
“We consulted with several disability groups about the best way to improve the service we deliver and many highlighted Nimbus as leading the way.
“It reduces the need to send in proof to the Wembley Stadium customer engagement team, which is time consuming, and takes additional time to verify. The process is far quicker via Nimbus.
“With their very own unique Wembley DAP, fans can look forward to an improved process and enjoying many more spectacular events at this iconic venue.”
Nimbus Disability is a social enterprise, and an organisation run by and for disabled people. It is widely recognised as a lead authority on accessible ticketing in the UK.
The system offers greater privacy, as people with access requirements will no longer need to carry supporting documents or explain circumstances to staff. They will only need to supply the information once when they register.
A spokesperson for Nimbus said: “Recognising the obstacles some fans encounter when buying accessible tickets, Wembley Stadium has committed to improving the process and through the introduction of the scheme, fans will experience a more seamless and convenient ticket-buying journey.”
Guests with an Access Card or DAP ID will still need to telephone the venue to book tickets but will be able to benefit from a highly tailored service offering seating requirements and other accessible facilities that most accurately meet their individual requirements.
The system is set to be in operation from September 12.
